Mina Gvozdenov
← Social media work
01 · Social Media Manager · Oct 2025 - Present

TV Nova

Planning, managing and publishing content across the channel’s social media.

TV Nova social media cover: show artwork for Najveći gubitnik and Survivor next to news graphics, around the Nova logo

Overview

Running social media for a TV channel works a little differently.

Much of the rhythm is set by the channel’s own programme: what goes out on social media has to follow what is on air and when. At the same time, I keep track of current news and events in the country and turn them into timely posts across our channels.

My role
Social Media Manager
Period
Oct 2025 - Present

Work examples - Profile TV Nova

Watch the videos on Instagram

Entertainment shows

The creative shows leave a lot more room to play.

With entertainment and lifestyle shows I have more freedom in what I make. Besides cutting clips from the episodes, I create different kinds of posts, memes and trend-based content that fit the tone of each show and speak to its audience.

The captions are freer too, so I can play with the wording, add humour and talk to the audience in a more relaxed, personal way.